Press

Wanted: Grape Growers with No Yen to Toil in Vineyards

Los Angeles Times

October 12, 1971

“We’re not interested in making money,” says W. Andrew Beckstoffer, president of Vinifera Development Corp., “Just grapes.” Beckstoffer’s remark may not be as unprofitable as it sounds. As a subsidiary of Heublein Inc., Vinifera Development’s goal is securing a steady supply of top-quality, varietal grapes for the parent firm’s wine-making unit, United Vintners Inc. The...